New poll: 69% of Europeans support banning use of nitrites in processed meats

A new poll conducted by J.L. Partners for the Coalition Against Nitrites reveals overwhelming public support for the removal of nitrites from processed meats, with a 69 per cent of the blended average of Europeans surveyed saying they want nitrites to be banned from being used to produce bacon, ham and sausages.

  • Two-thirds (69 per cent) of the British public want nitrites to be banned from being used in processed meats, with only nine per cent opposed.

  • Three-fifths (59 per cent) of the German public support banning the sale of nitrite-cured processed meats, with only 14 per cent opposed.

  • Three-quarters (75 per cent) of the French public support banning the sale of nitrite-cured processed meats, with only six per cent opposed.

  • Three-quarters of Brits say the UK government should follow the European Commission in setting stricter limits on the use of nitrites, while more than two-thirds (69 per cent) are concerned the UK is falling behind European food standards.

Nitrites are often used as preservatives in processed meats, like bacon, ham and hot dogs, because they contribute to the characteristic colour and flavour of the meat. However, nitrites can react with secondary amines in the meat, especially during cooking at high temperatures, to form nitrosamines, which are known carcinogens. This reaction is why nitrites in processed meats are associated with an increased risk of cancer, particularly colorectal cancer.

J.L. Partners polled a representative sample of UK, French and German adults in 2025. A aample of 1,003 GB adults, 1,020 German adults, 1,018 French adults were surveyed. The data was quota-ed and weighted to nationally representative targets to ensure representative data. The data collected using an online panel.

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